Blog Archive for Research Category

Research by Yin Yang and Chris Skurka

Research in Progress: Millions struggle with period poverty. How might media messaging change that?

May 23, 2022

By Yin Yang Ph.D. student, and Chris Skurka, assistant professor, Penn State

Period poverty refers to a lack of access to menstrual products, hygiene facilities and adequate education. Globally, around 500 million individuals experience period poverty each month. For those who menstruate and live in the least developed countries, basic menstrual products may be unaffordable.

As a… More

Authenticity in CSR Communication

Showcase authenticity in CSR communication to reduce consumer skepticism

May 18, 2022

Corporate social responsibility represents an organization’s commitment to improving society through strategic initiatives – often environmental or social. Research has found that to communicate CSR to consumers, an organization must be real about what they stand for.

One of the challenges is skepticism. Consumers and other stakeholders may wonder if a company isn’t just “talking the talk." While… More

Micro-mobilizations - Derek Moscato

The environmental legacies of Earth Day and Keystone XL highlight the impact of micro-mobilizations

May 10, 2022

By Derek Moscato, Western Washington University

The recent occurrence of Earth Day has once again fostered important national discussion about the energy economy and its implications for climate change and our ecological future. But even as media discourses focus on the fertile ground of shifting public opinion, environmental organizations must also remain focused on issues of stakeholder recruitment,… More

A Framework For Listening

Toward a framework for listening with consideration for intersectionality

May 2, 2022

By Katie R. Place, Page Center senior research fellow

In the wake of COVID-19, organizations have scrambled to listen to marginalized publics. Many have endured significantly higher job loss rates and a greater bearing of the burden of the crisis, due to longstanding racism, income inequality, and reduced economic mobility.

Complicating this, organizations have historically engaged in… More

Women In Politics

Authenticity, vulnerability can bolster women-led political campaigns

April 25, 2022

There are more than 600 organizations in the United States centered on coaching women to run and win political campaigns. Some topics – speechwriting and fundraising – are to be expected. But in one training program, two Page Center scholars found that the concept of authenticity repeatedly surfaced as a key element.

Despite a surge in interest over… More