Blog Archive for Stakeholder Engagement Category

Alan Abitbol and Matthew VanDyke

Research In Progress: The presence and effects of self-transcendent content in CSA messaging

June 1, 2021

By Alan Abitbol, University of Dayton and Matthew VanDyke, University of Alabama

In 2018, Nike launched its 30th anniversary “Just Do It” campaign featuring polarizing former NFL quarterback Colin Kaepernick as the main spokesperson. The main message of the campaign was “Believe in something even if it means sacrificing everything.” Reaction toward the campaign was divisive, with those… More

Neill and Bowen research

How the global pandemic is impacting U.S. organizations’ ability to listen to employees

April 6, 2021

By Marlene S. Neill, Baylor University & Shannon A. Bowen, University of South Carolina

In February of 2020, we started conducting personal interviews for a new study focused on organizational listening in response to a special call by the Page Center.  However, that effort was halted as everyone’s personal and professional lives were disrupted in the midst of… More

Justin Walden

Research in Progress: Understanding key workplace communication dynamics in a pandemic

December 7, 2020

By Justin Walden, North Dakota State University

Workers are experiencing considerable stress these days, from juggling family responsibilities, to dealing with an unsteady economy, to figuring out how to get through another Zoom meeting.

The coronavirus pandemic has put a glaring spotlight on organizational leaders and the challenges that employees face in teleworking.

How can organizations… More

Fellow Katie Place

‘Ethical communication and listening to low-income publics’ by senior research fellow Katie Place

November 30, 2020

By Katie Place, associate professor of strategic communication at Quinnipiac University

Amidst the COVID-19 pandemic and social unrest this year, organizations have renewed their commitment to diversity, equity and inclusion (DEI), as well as ethical values. This includes the Page Principles of remaining patient, telling the truth, managing for tomorrow, proving it with action and listening to stakeholders.

Ha Young Lim, Erica Ciszek, Won-Ki Moon

Research in Progress: LGBTQ+ brand activism: Listening to historically marginalized stakeholders

September 14, 2020

By Hayoung Sally Lim, Erica Ciszek and Won-Ki Moon, University of Texas

Every June in the United States, LGBTQ+ communities come together for a celebration of love, diversity, inclusivity, and pride. The month of June, commonly known as Pride, commemorates the Stonewall riots in New York City held by sexual and gender minorities against police raids. Across the globe communities… More

Giselle A. Auger and Moonhee Cho

Research in Progress: Developing a scale of organizational listening

September 8, 2020

By Giselle A. Auger, Rhode Island College and Moonhee Cho, University of Tennessee

How do organizations make us feel heard?

The concept of organizational listening prompted so many questions. For example, “Listen to your customers” seems like a commonsense part of good business practice, yet what does it look like? Does it mean bringing back a beloved… More