Scholar Research Directory / Stakeholder Engagement
Yesterday is Tomorrow: How History Informs Ethical Crisis Communication (2016)
Corporate communication is often overlooked from a historical perspective. We fail to examine the foundational wisdom of those who created the discipline. The mastery of these pioneers remains a source of fascination and inspiration for practitioners and academics alike. This project aims at viewing historical economic crises—namely the Great Depression and the 2008 Financial Crisis—through the eyes of public relations for the first time.
- Blog PostPage Center Blog: Yesterday is Tomorrow: How History Informs Ethical Crisis Communication
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