Author / Nicholas Eng

Effects of climate CSA and CSR messaging: the moderating role of green consumer identity (2023)

Cassandra L.C. Troy, Megan L.P. Norman, Nicholas Eng, Jason Freeman, Denise S. Bortree

Designing effective corporate social advocacy campaigns using valence, arousal, and issue salience (2022)

Carlina DiRusso, Christen Buckley, Pratiti Diddi, Frank Dardis, Michail Vafeiadis, Nicholas Eng

Tracking the path of the green consumer (2022)

NIcholas Eng, Christen Buckley, Rachel Peng