Stephanie Madden

Dr. Stephanie Madden is an associate professor of public relations and has a passion for advocacy and social justice issues. Her research focuses on amplifying marginalized voices and bringing stigmatized issues, such as gender-based violence, into a larger discussion within public relations. Her research, teaching and service focus on using public relations to drive positive social change and build community at both organizational and societal levels through trauma-informed approaches.

Prior to pursuing her Ph.D., Madden was a full-time researcher at the National Consortium for the Study of Terrorism and Responses to Terrorism, a Department of Homeland Security Center of Excellence. During this time, she helped to develop a FEMA-accredited risk and crisis communication training and conducted research on FEMA's Wireless Emergency Alert system.

• Penn State announces tenure-line faculty promotions, effective July 1, 2024

Madden, S., Harrison, V., & Vafeiadis, M. (2022). Relational care in communication as the basis of nonprofit fundraising: Theorizing professional ethics based in stewardship and ethics of care. Journal of Philanthropy and Marketing, 28(4). 1-11. https://doi.org/10.1002/nvsm.1...

Madden, S., & Levenshus, A. (2021). Broadening the umbrella of women’s leadership and public relations: an ethnographic case study of a women’s political leadership development program. Journal of Public Relations Research, 33(3), 168-184. https://doi.org/10.1080/106272...

Madden, S., Haught, M. J., & James, A. R. (2021). Key issue operatives in an issue-driven network: Public relations as a "pocket of strength" in campus sexual assault awareness and prevention. Public Relations Review, 47(5), 1-8. https://doi.org/10.1016/j.pubr...

Madden, S., & Del Rosso, T. (2021). “We should have to take therapy classes”: The need for a trauma-informed approach to public relations education. Journal of Public Relations Education, 7(2), 171-202. https://aejmc.us/jpre/2021/09/...

Madden, S., & Alt, R. A. (2021). More than a “bad apple”: Applying an ethics of care perspective to a collective crisis. Journal of Public Interest Communications, 5(1), 24-44. https://doi.org/10.32473/jpic.....

Madden, S., Guastaferro, K., Skurka, C., & Myrick, J. G. (2021). When home is not safe: Media coverage and issue salience of child maltreatment during the COVID-19 pandemic. Howard Journal of Communication. https://doi.org/10.1080/106461...

Madden, S. (2018). Engaging collaborative communities: Dialogue and campus sexual assault. Journal of Communication Management, 22(3), 296-308. doi: https://doi.org/10.1108/JCOM-0...

Madden, S., Janoske, M., Winkler, R. B., & Harpole, Z. (2018). Who loves consent?: Social media and the culture jamming of Victoria’s Secret. Public Relations Inquiry, 7(2), 171-186. doi: https://doi.org/10.1177/204614...

Liu, B. F., Egnoto, M., Wood, M. M., Bean, H., Sutton, J., Mileti, D. S., & Madden, S. (2017). Is a picture worth a thousand words? The effects of maps and warning messages on how publics respond to disaster information. Public Relations Review, 43(3), 493-506. doi: https://doi.org/10.1016/j.pubr...

Wood, M. M., Mileti, D. S., Bean, H., Liu, B. F., Sutton, J., & Madden, S. (2017). Milling and public warnings. Environment & Behavior, 50(5), 535-566. doi: https://doi.org/10.1177/001391...

Madden, S. (2017). The clock is ticking: Temporal dynamics of campus emergency notifications. Journal of Contingencies and Crisis Management, 25(4), 370-375. doi: 10.1111/1468-5973.12162

Madden, S., Briones, R., Fraustino, J. D., & Janoske, M. L. (2016). Teaching, tweeting, and teleworking: Experiential and cross-institutional learning through social media. Communication Teacher, 30(4), 195-205. doi: http://dx.doi.org/10.1080/1740...

Madden, S., Janoske, M. L., & Briones, R. (2016). The double-edged crisis: Invisible Children’s social media response to the Kony 2012 campaign. Public Relations Review, 42(1), 38-48. doi:10.1016/j.pubrev.2015.10.002

Bean, H., Liu, B. F., Madden, S., Sutton, J., Wood, M., & Mileti, D. (2016). Disaster warnings in your pocket: How audiences interpret mobile alerts for an unfamiliar hazard. Journal of Contingencies and Crisis Management, 24(3), 136-147. doi: 10.1111/1468-5973.12108

Madden, S. (2015). Alerting a campus community: Emergency notification from a public’s perspective. Journal of Contingencies and Crisis Management, 23(4), 184-192. doi: 10.1111/1468-5973.12074

Bean, H., Sutton, J., Liu, B. F., Madden, S.., Wood, M., & Mileti, D. (2015). The study of mobile public warning messages: A research review and agenda. Review of Communication, 15(1), 60-80. doi: 10.1080/15358593.2015.1014402

Storie, L. K., Madden, S., & Liu, B. F. (2014). The death of bin Laden: How Russian and U.S. media frame counterterrorism. Public Relations Review, 40(3), 429-439. doi: 10.1016/j.pubrev.2014.01.009

Janoske, M. L., Liu, B. F., & Madden, S. (2013). Congress report: Experts’ recommendations on enacting best practices in risk and crisis communication. Journal of Contingencies and Crisis Management, 21(4), 231-235. doi: 10.1111/1468-5973.12031

Briones, R., Madden, S., & Janoske, M. L. (2013). Kony 2012: Invisible Children and the challenges of social media campaigning and digital activism. Journal of Current Issues in Media and Telecommunications, 5(3), 205-234.

Khakimova, L., Briones, R., Madden, S., & Campbell, T. (2011). The letting girls Glow! communication campaign: Methodological and conceptual lessons for segmenting teen publics. PRism, 8(2), 1-13.