Blog Archive for Advocacy Communications Category
July 21, 2020
By Ioana A. Coman, Texas Tech University, and Rosalynn Vasquez, Boston University
On Sept. 19, 2019, Amazon CEO Jeff Bezos announced the company’s first corporate pledge to fight climate change. However, for many employees, including those representing the Amazon Employees for Climate Justice, this was not enough. Nearly 3,000 Amazon employees walked out of Amazon’s headquarters the next… More
October 10, 2019
By Soyoon Kim & Queenie J. Li, University of Miami
College means a time of freedom and time to explore the future with excitement. However, the transition into college also means a time of intense challenge to students’ mental health. The significant challenge brings many college students overwhelming anxiety and unbearable depression.
The ongoing crisis in colleges… More
October 9, 2019
By Lucinda Austin, University of North Carolina at Chapel Hill, and Barbara Miller Gaither, Elon University
Should companies take a stand on social issues? What about when these issues are contentious and corporate stakeholders are divided on the topic?
The last few years have included numerous examples of corporate and CEO advocacy on divisive social-political issues including support… More
September 23, 2019
By Daniela Dimitrova, Iowa State University and Emel Ozdora Aksak, Bilkent University
We’ve all seen the pictures—the tiny body of a boy drowned on the way to Europe or the veiled, desperate mother separated from her child inside a refugee camp. This is how most people learn about the Syrian refugee crisis, among the biggest humanitarian calamities of… More
September 13, 2019
By Linda Hon and Leping You, University of Florida
In 2013, 278 companies filed an amicus brief with the U.S. Supreme Court expressing their opposition to the Defense of Marriage Act (DOMA) — the federal law that defines marriage as between a man and a woman.
Beyond the U.S. context, Google’s gay marriage campaign ‘‘Legalize Love’’ is… More
September 10, 2019
By Brooke W. McKeever, Robert McKeever, Minhee Choi, University of South Carolina
Advocacy and activism play significant roles in the success of many types of organizations, and the study of these concepts has gained increased prominence within communications and public relations research.
While advocacy and activism have been defined and examined by focusing on strategic communication strategies… More