A collaborative research effort will explore the ethical implications and practical applications of artificial intelligence in crisis communication. The research team – Yang (Alice) Cheng, North Carolina State University; Yan Jin, University of Georgia; Jaekuk Lee, North Carolina State University; Wenqing Zhao and Nicole Cortes, University of Georgia, and practitioner partner Philippe Borremans from the International Association of Risk… More
By Hyejoon Rim, Chinese University of Hong Kong; Moonhee Cho, University of Tennessee; and Katie Haejung Kim, University of Tennessee at Knoxville
While increasing scholarly attention has begun to explore corporate social advocacy (CSA) and its consequences from the external publics’ (e.g., consumers) perspectives, there is a very limited approach in the way CSA is being discussed from the perspective of… More
With the sudden rise of AI technology and its tremendous effect on nearly everything, many areas of public communication have been slow to provide adequate ethical direction. Oklahoma State University researchers Rachel Esther Lim, Sujin Kim and Skye Cooley are working with marketing firms to learn how the industry is navigating the ethical challenges and leveraging the potential of… More
For communication professionals, misinformation and disinformation are serious threats that can have long-lasting implications. Unfortunately, there is a critical gap in applying an ethical framework and a lack of training resources for handling false information. A team of scholars from the University of Alabama is conducting a study to identify ethical standards that will help practitioners prepare and react… More
By Weiting Tao, University of Miami and Yeunjae Lee, Colorado State University
In today’s environment, employee engagement and relationships with their organizations have become particularly fragile. Drastic changes to the workplace in the post pandemic world (e.g., teleworking, relocation, restructuring) have induced psychological stress on employees, leaving them in a vulnerable state.
In today’s polarized world, corporate sustainability has become more than just a buzzword; it has become an essential aspect of a corporation’s identity and success. As many corporations show an increasing commitment to a more sustainable behavior, media and public expectations about a corporation's sustainability efforts and operations have increased.
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