Blog Archive for Research Category

Weiting and Lee

Examining organizational ethics of care for employees

May 22, 2024

By Weiting Tao, University of Miami and Yeunjae Lee, Colorado State University

In today’s environment, employee engagement and relationships with their organizations have become particularly fragile. Drastic changes to the workplace in the post pandemic world (e.g., teleworking, relocation, restructuring) have induced psychological stress on employees, leaving them in a vulnerable state.

This has made organizational care… More

LIU 2 ART

Generating positive media coverage of corporate sustainability on social issues

April 26, 2024

By Juan Liu and Lingling Zhang, Towson University

In today’s polarized world, corporate sustainability has become more than just a buzzword; it has become an essential aspect of a corporation’s identity and success. As many corporations show an increasing commitment to a more sustainable behavior, media and public expectations about a corporation's sustainability efforts and operations have increased.

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Are repeated stories a good strategy in digital political communication?

April 23, 2024

By Weiting Tao, University of Miami; Juliana Fernandes, University of Florida; and Yi Grace Ji, Boston University

In the current political and saturated media environment, people are constantly exposed to messages on controversial sociopolitical issues such as immigration, LGBTQ rights, climate change and racial tension.

These messages can appear in different formats such as a story describing… More

By Luke Capizzo and Andrea Martinez Gonzalez

Examining the psychological implications of authentic CSA across environmental and racial justice

March 18, 2024

By Luke Capizzo, University of Missouri, and Andrea Martinez Gonzalez, James Madison University

Especially in a society with eroding trust in institutions, “authenticity” is a buzzword, an ever-present social media aspiration, and a key mindset for strategic communicators.

As expectations for organizations to engage in social issues have increased, it’s no longer enough to simply take public… More

Obar and Akinyemi from York University in Canada

Assessing transparency of corporate digital analytics – Scholar Q&A

January 15, 2024

It’s a near certainty that you have a social media account and/or have made an online purchase in your lifetime. But how certain are you about how those companies store or use your data? Sure, you clicked the “Terms and Conditions” button, but do you know if the company might use your data for digital analytics? To develop artificial… More

Keonyoung Park, assistant professor at Hong Kong Baptist University

An interdisciplinary study on how AI affects CSR - Scholar Q&A with Keonyoung Park

December 5, 2023

If you’ve read the Page Center blog the past couple months (or any news outlet, really), it’ll be no surprise to hear that artificial intelligence technology has affected every inch of public communication. Corporate social responsibility (CSR) – an expectation that companies engage in responsible activities that contribute to community, the environment, and society – is no different. First-time… More

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