Blog Archive for Corporate Social Responsibility Category

Melanie Formentin

Research in Progress: Reimagining organization-public relationships through ethics of care

September 13, 2021

By Melanie Formentin, Towson University

Corporate social responsibility (CSR) is a given for most organizations. What started as a model for helping companies embrace responsible business practices regarding environmental and employee welfare has evolved in nuanced ways.

As younger generations expect companies to be open about their stances on important political and societal issues, we’ve seen… More

Hao Xu, Jisu Huh, and Hyejoon Rim, University of Minnesota-Twin Cities

Research in Progress: Companies getting political and the influence on CSA public relations

June 16, 2021

By Hao Xu, Jisu Huh, and Hyejoon Rim, University of Minnesota-Twin Cities

In today’s increasingly polarized political environment, a growing number of companies are taking a stance on controversial sociopolitical topics or public policy issues that their stakeholders care about. This includes issues like same-sex marriage, gun control, racial equality, immigration and transgender bathroom policies.

Companies, however,… More

Nicole O’Donnell and Yanni Ma

Research in Progress: How can corporations support environmental justice authentically?

June 8, 2021

By Nicole O’Donnell, Virginia Commonwealth University and Yanni Ma, Oregon State University

Activists have been working for decades to draw attention to environmental injustices that disproportionately affect poor and minority communities. With support from the Page Center, our research team is working on a project that aims to understand how corporations can authentically support environmental justice causes… More

Alan Abitbol and Matthew VanDyke

Research In Progress: The presence and effects of self-transcendent content in CSA messaging

June 1, 2021

By Alan Abitbol, University of Dayton and Matthew VanDyke, University of Alabama

In 2018, Nike launched its 30th anniversary “Just Do It” campaign featuring polarizing former NFL quarterback Colin Kaepernick as the main spokesperson. The main message of the campaign was “Believe in something even if it means sacrificing everything.” Reaction toward the campaign was divisive, with those… More

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